More than 100 years after its birth, Cartier's popular line "Santos" is loved by many people.
It was born at the request of an aviator who was on par with the Wright brothers Alberto Santos Dumont.
At the time of 1904, pocket watches were mainly pocket watches, and at the beginning of their release attracted the attention of many men. Pocket watches are mostly round cases, but square cases far from the image have gained a reputation for innovative designs. Designed with screws in the case with screws as motifs connecting the parts of the plane. The Santos, designed for pilots, uses many designs inspired by airplanes. It is said that "Santos" was the world's first popular product for a particular brand.
Santos also has a lineup, such as "Santos Dumont", "Santos 100" of the 100th anniversary collection, and "Santos Demoiselle", a luxury ladies model.
Cartier's craftsmanship that incorporates not only functionality but also the edge of the times into the design sets it apart from other watchmakers.