Unico

Unico, Hublot's in-house chronograph movement, which means "unique" in Spanish. Hublot's commitment to development over four years is concentrated. It is an integrated flyback chronograph with a column-wheel mechanism, bi-directional automatic winding for a 70-hour power reserve, and smoother button actuation than ever before. Starting with "King Power Unico", "Big Bang Unico" appeared in 2013, and there are various lineups such as Black Magic, which is all black, and King Gold Ceramic, which makes use of special materials.

magic gold

Rolex's Everose Gold and Omega's Sedna Gold made it possible to prevent fading by mixing platinum and palladium, but Omega's Magic Gold is ceramic and adds a small amount of aluminum to give it the best quality. Achieves high-grade hardness. Magic Gold has a Vickers hardness of 1000 Vickers, whereas normal 18K gold has a Vickers hardness of about 400. By processing a special boron carbide ceramic that is also used in the aerospace industry, we have created a unique and scratch-resistant Hublot 18K gold.

Has Hublot's popularity subsided?

Founded in 1980 by Carlo Crocco, the founding family of the Italian watch and jewelry group "Binda", Hublot is very popular with numerous hit models such as "Big Bang", "King Power", "Aeroban" and "Classic Fusion". Brand.
In addition, since it is worn by professional athletes and many celebrities, it has a strong impression of a "successful watch", and since the release of the Big Bang, it has attracted explosive attention and has become as popular as Rolex and Omega. rice field.
Although it is such Hublot, there is an opinion that the popularity has been declining recently due to the calmness of the big hot boom led by Panerai. In fact, except for some models, the price of Hublot is declining, but what about it?

In conclusion, it can be said that "the explosive popularity has calmed down compared to the temporary period, but there is continuous popularity and asset value" .

The reasons for this are 1) Watches that use innovative designs and materials that cannot be found anywhere else 2) Prices tend to be high in the second-hand market where popularity is reflected in prices 3) High prices cultivated under the LVMH (Louis Vuitton) group Marketing power and outstanding status/rarity

These are the points mentioned above.
It can be said that Hublot is still proud of its continuous popularity.
Among them, the classics of Big Bang and Classic Fusion continue to be popular and have a high resale value, so why not take this opportunity to consider them?